WORLD CUP 2026Mexico v South Africa · Estadio Azteca · 11 June 2026View all fixtures →
Free · for creators

Turn any match into a content kit in seconds

MatchBrief reads a fixture’s real data and writes your hooks, titles, script, stat cards and tweet thread — grounded, copy-ready, never invented. Watch it work, then try it free.

⚡ Open MatchBrief freeSee how it works ↓
✓ No credit card✓ Grounded in real data✓ Copy-ready output
How it works

From fixture to finished kit in three steps

No prompt-writing, no blank page. Pick a match and MatchBrief does the grounded heavy lifting.

Step 01

Pick a match

Open the MatchBrief studio and choose any World Cup 2026 fixture. The tool pulls in that game’s real data — predicted lineups, injuries, form and head-to-head.

Step 02

Hit generate

One click. The AI engine reads only the supplied facts and writes your kit in seconds — hooks, titles, thumbnail text, a 60-second script, stat cards and a tweet thread.

Step 03

Copy & publish

Every block has a copy button. Paste the hooks and script into your editor, drop the stat cards into your thumbnail, post the thread — and you’re live, with zero fake numbers.

What’s in every brief

Six things, one click — all grounded

A complete, copy-ready kit for a whole video or post — built only from that match’s real data.

01

5 video hooks

Opening lines tied to a real fact — built to stop the scroll in the first three seconds.

02

3 titles + 3 thumbnails

Click-ready title options and thumbnail-text ideas you can A/B test.

03

60-second script

A beat-by-beat outline for a Short, Reel or TikTok — intro, three beats, payoff.

04

Stat cards

Clean, grounded numbers ready to drop into your graphics and thumbnails.

05

Tweet / X thread

A ready-to-post thread that previews the match without the hype.

06

Grounded sources

Every claim traces back to the match data — so you can verify before you publish.

The moat

Why creators trust the output

Most AI tools happily invent a scoreline or a stat. MatchBrief can’t. It only ever sees the match’s verified data, and the engine is instructed, in strict terms, never to make up a number, injury or quote.

  • ✓
    Verified data in — predicted lineups, injuries, form and head-to-head from grounded sources.
  • ✓
    Grounded AI out — every line in your kit traces back to a real fact in that data.
  • ✓
    You stay safe — never accidentally publish a fake stat to your audience again.
Generate your first brief →
grounding check VERIFIED
Claim in your hook
“Morocco conceded just two in qualifying.”
Source field
match.context.morocco.qualifying.goalsAgainst = 2 ✓
If the data is missing
The stat is left out — the engine won’t guess it.
FAQ

MatchBrief — frequently asked questions

What is MatchBrief?
MatchBrief is a free AI tool for football creators. Pick any World Cup 2026 fixture and it generates a complete content kit — 5 video hooks, 3 titles, thumbnail text, a 60-second script outline, stat cards and a ready-to-post tweet thread — all grounded in that match’s real data.
How do I use MatchBrief?
Three steps: open the studio, pick a match, hit generate. In seconds you get a copy-ready kit. Every block has a copy button, so you can paste hooks, titles and your script straight into your editor or scheduler.
Is MatchBrief free?
Yes. MatchBrief is free to use with a Footballens account. A Creator Pro plan is planned for unlimited briefs and extra formats, but the core kit is free.
Does MatchBrief make up stats?
No — that’s the whole point. The AI is given the match’s real data and instructed never to invent a statistic, score, injury or quote. If a fact isn’t in the data, it won’t appear in your kit. You never publish a fake number.
What can I create with the output?
YouTube videos and Shorts, TikToks, Reels, match-preview threads, newsletters and live-stream talking points. The hooks and script are written to win the click; the stat cards drop straight into your thumbnails and graphics.
Which matches are supported?
Every FIFA World Cup 2026 fixture. As lineups, injuries and form update, the data behind your brief updates too — so a brief generated closer to kickoff reflects the latest grounded information.

Your next video is one click away.

Pick a World Cup 2026 match and generate a grounded content kit in seconds — free.

⚡ Open MatchBrief freeBrowse fixtures →